UK viewers ‘spend five hours a week viewing TV, clips and films online’
This article is about how TV shows are the main form of online content and how much time viewers consume online watching TV shows on average. Social networking sites such as twitter are used less than watching TV shows.
- average of two hours and 35 minutes a week
- Films were watched an average of one hour 50 minutes a week, and video clip views averaged 51 minutes.
- A third of online viewers, particularly 35- to 44-year-olds, are watching more TV, films and clips online than a year ago
- Londoners averaged the most time watching online TV (three hours six minutes) and films (two hours 27 minutes), possibly because of the amount of time many commuters spend on public transport with their smartphones and tablets.
- The report also found significant growth in social media ad spend on sites such as Twitter and Facebook, up 73% to £396m, with just over half of that targeted at users accessing such services on their mobiles.
In my opinion the reason to why so much time is spent watching TV is becasue nowadays there are more interesting programmes that would appeal to a wide variety of people. Smartphones are the most used piece of technology of our time and many people use them to stream shows onine as you can watch repeat shows online as individuals may not have time to watch the programme they want to as it comes on TV at that time.
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