ndm

http://www.theguardian.com/media/media-blog/2015/jan/04/google-facebook-bbc-north-korea-control-media-industry

Who’s taking control this year? Google, BBC, Facebook, or even North Korea?



This article is about how digital media is changing significantly and that anything is possible in 2015, social media sites are converging and news stories happen to get around very fast. Social media is taking over the media institution.

• It is a reasonable assumption that in 2015 we will see a further convergence between social media platforms and media practice. As the owners of Facebook, YouTube, Twitter, Instagram accept that they are not just “neutral platforms”, but actually shaping and controlling media, as well as owning and supporting a great deal of it.
• Netflix has been a powerful exemplar of how to both be taken seriously by venture capitalists and get a seat at the Emmys. Jeff Bezos had so much money from founding Amazon, he actually bought a newspaper (the Washington Post). Pierre Omidyar, the eBay billionaire, is so earnestly serious about creating a new type of news organisation that his various setbacks with First Look Media will not stop him.
• We are used to seeing a landscape which is divided between the big, global institutions and the small entrepreneurial start-ups. But we are still unused to the idea of true convergence: technology-driven markets that are fast-moving and fluid.

In my opinion I believe social media is taking over and this year we will see more innovation and possibly new famous apps such as snapchat.