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Seven things we learned from Facebook's latest financial results

http://www.theguardian.com/technology/2015/jan/29/seven-things-learned-facebook-financial-results-video-oculus-rift 

Facebook has gained many users and throughout the years has been expanding. The video aspect is growing and the use of Facebook has increased due to smartphone usage. 

• Watch out, YouTube: Facebook is parking its tanks on your lawn. “Video grew significantly this year, to an average of more than 3bn video views per day on Facebook,” said Zuckerberg.
• “Today, over 50% of people in the US who come to Facebook daily watch at least one video per day and globally over 65% of Facebook video views occur on mobile,” said the chief operating officer, Sheryl Sandberg.
• Facebook had 1.19 billion mobile monthly active users in the final quarter of 2014, which equates to more than 85% of its total users, and it counts 745 million people as mobile daily active users.
• A user in the US or Canada was worth $9 in the final quarter of 2014, but Europeans were only worth $3.45 and users in Asia-Pacific $1.27. Users in the rest of the world including Africa and Latin America – which is the big potential growth area – were only worth 94 cents.

This article shows the growth and innovation of Facebook throughout the years.